420 m²
01
Nova Mobility
Tunnel Lumière
Paris Motor Show
2024
Trade show · Paris
The Paris Motor Show is one of the oldest motor shows in the world and a major event for carmakers and new mobility players alike. Stands there are true stages: world premieres, press conferences, test drives and huge visitor flows. The 2026 edition drew 518,372 visitors. For October 2028 the organiser announces a longer format including two weekends and a new location, which has not been named yet.
Next edition
Expected in October 2028, dates to be confirmed · Paris
in 23 months
Dates checked on 9 November 2026 on the official website, organised by Hopscotch Groupe. Rockstar Event is not the organiser of this show.
Date alert
We will email your timeline as soon as the dates are published. Your email and company name are all we need.
Noted: we will let you know as soon as the dates are announced.
Request a quoteThe challenges
Our advice
Think of the stand as a film set: visitor journey, photo spots, dedicated lighting for each model and separate press and VIP areas. Vehicle move-in logistics and build-up times are critical.
Turnkey
We know the technical rules and constraints of Paris. You deal with one English-speaking contact, from first brief to breakdown.
Formats we build
Partner dinner or cocktail reception for your clients: our event agency in Paris designs it alongside your stand, with one project manager for both.
Projects
FAQ
The Paris Motor Show 2028 is expected in October 2028 (Paris); exact dates are still to be confirmed.
No: the Paris Motor Show takes place every two years, in October (even years). The next edition is expected in October 2028, dates to be confirmed.
Design, build, installation and dismantling included, allow €82k to €240k excl. VAT for a 200 m² stand, €115k to €340k excl. VAT for a 300 m² stand and from €190k excl. VAT for a 500 m² stand. Floor space, charged per m² by the organiser, and its technical services (electricity, rigging) come on top.
Yes. Our lighting designers create dedicated lighting for each model, with programmed cues for reveals and key moments.
We produce everything: stage, sound and video control, filming, running order and rehearsals with your spokespeople.
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