18 m²
01
Groupe Novi
Three Beauty Brands
TFWA World Exhibition
2026
International trade show · Munich
Your stand at EXPO REAL 2027
Each October in Munich, EXPO REAL brings developers, investors, public authorities and real estate service providers face to face. The 2026 edition gathered 1,777 exhibitors from 37 countries and more than 42,000 participants from 74 countries, over 76,000 m² and seven halls. The next edition runs from 4 to 6 October 2027 at Messe München. Space is sold bare, with minimums that say a lot: 20 m² for a row stand, 80 m² for a corner, 140 m² for an end stand and 320 m² for an island (2026 tariff). A stand here is first and foremost a meeting room with an address at the entrance.
- Next edition
- 4 to 6 October 2027
- Venue
- Messe München, Munich (Germany)
- Frequency
- Every year, in October
- Visitors
- Developers, investors, public authorities, service providers and advisers in real estate and infrastructure
Next edition
EXPO REAL 2027
4 to 6 October 2027 · Messe München, Munich (Germany)
in 11 months
For a custom stand, start your project before 14 June 2027.
Dates checked on 9 November 2026 on the official website, organised by Messe München. Rockstar Event is not the organiser of this show.
Free timeline
Exhibiting at EXPO REAL 2027?
Get your personalised timeline: every deadline, from design to build-up, calculated from the show dates.
Sent! Your timeline is on its way by email. Here are the key steps:
- 5 April 2027 Brief, budget and booking your space with the organiser
- 14 June 2027 Design kick-off: latest recommended date for a custom stand
- 12 July 2027 3D design sign-off and technical file sent to the organiser
- 26 July 2027 Technical orders (power, rigging, internet, badges) before the organiser’s deadlines
- 9 August 2027 Stand fabrication in our workshop
- 13 September 2027 Pre-assembly, quality control, printed and digital content ready
- 1 October 2027 On-site build-up by our crews
- 4 October 2027 Show opens
- 7 October 2027 Breakdown, then storage of your stand for the next edition
The challenges
Making your stand a success at EXPO REAL
Our advice
Look closely at the 2027 calendar: registration opens on 9 February, the main exhibitor deadline is 18 March, stand design plans are due by 17 August and build-up runs from 29 September to 3 October. So design starts in spring. On the architecture side, keep reception at the front and save the back for meeting rooms: people come here to talk deals.
- 01Giving a project or a territory a clear presence, without an overwhelming scale model
- 02Holding as many meetings as possible in closed rooms, where most of the show’s real business happens
- 03Running a shared stand, for example for a metropolitan area and its partners
Turnkey
Your stand builder for EXPO REAL 2027: from 3D design to breakdown
We know the technical rules and constraints of Messe München, Munich (Germany). You deal with one English-speaking contact, from first brief to breakdown.
- Analysis of your location and hall visitor flows
- Creative concept and photorealistic 3D renderings
- Technical file and paperwork with the EXPO REAL organiser
- Fabrication in our workshop and pre-assembly
- Transport, build-up and breakdown by our own crews
- Storage and reuse for the next edition
Formats we build
Custom buildPremium modularEco-designedImmersiveGroup pavilion
Projects
Projects that speak for us
FAQ
Your questions, answered.
When is EXPO REAL 2027?
EXPO REAL 2027 takes place from 4 to 6 October 2027 (Messe München, Munich, Germany). Dates checked on the organiser’s official website on 9 November 2026.
How much does a stand at EXPO REAL cost?
Design, build, installation and dismantling included, allow €18k to €48k excl. VAT for a 36 m² stand, €62k to €181k excl. VAT for a 150 m² stand and €115k to €340k excl. VAT for a 300 m² stand. Floor space, charged per m² by the organiser, and its technical services (electricity, rigging) come on top.
When should we start our stand for EXPO REAL 2027?
For a custom stand, before 14 June 2027, 16 weeks before opening: enough time to design, get the plans approved by the organiser and build. A premium modular stand can be ready in 6 to 8 weeks.
What is the minimum stand size at EXPO REAL?
Under the 2026 tariff, the minimum depends on the type of space: 20 m² for a row stand, 80 m² for a corner, 140 m² for an end stand and 320 m² for an island. The organiser publishes 2027 prices around mid-December, and we adapt the project to the space you are allocated.
What does the space sold by the organiser include?
The space alone: stand design, construction, set-up and dismantling are not included. We handle the plans to be submitted, fabrication, transport to Munich, set-up and dismantling.
Can a French local authority share its stand with partners?
Yes, as long as the space is clearly divided: a shared reception in the name of the territory, a counter identified for each partner and shared meeting rooms. Co-exhibitors register with the organiser, and we size the stand accordingly.
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